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Business Storytelling For Dummies

Karen Dietz, Lori L. Silverman




[PDF.jn51] Business Storytelling For Dummies

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 | #478707 in Books |  2013-12-04 | Original language:English | PDF # 1 |  9.10 x1.10 x7.30l,1.23 | File type: PDF | 384 pages

||4 of 5 people found the following review helpful.| Here is your roadmap to the big, sprawling territory that is business storytelling|By D. B. Hutchens|Organizational storytelling is a field that has a lot of self-appointed experts, so one of the first things that makes this book exciting is that the authors both have such distinguished histories in the field. (Google their names. You’ll find they both have a deep portfol|From the Back Cover|Learn to:|
  • Translate data, facts, and figures into rich, captivating messages
  • Harness the power of good storytelling to influence and motivate employees
  • Effectively convey messages to buyers and funders

    Use storytelling to influence people and move them to action
    Need to get your point across? Get staff on board with change? Foster collaboration? Increase sales? Strengthen employee engagement? Build customer loyalty? Drive innovation and creativity? Capture best practices? Align people around a goal? Grow your business? Business Storytelling For Dummies can help you do this--and more. 

     Discover:

    • Expert advice with rea...

      You can specify the type of files you want, for your device.Business Storytelling For Dummies   |  Karen Dietz, Lori L. Silverman. I really enjoyed this book and have already told so many people about it!

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